Developer Update | Play Nice, Play Fair | Overwatch

Published on Sep 14, 2017
Game director Jeff Kaplan discusses the rise of in-game toxicity, the Overwatch team’s current plans to help reduce it, and ways that players can contribute.
ESRB Rating: TEEN with Blood, Use of Tobacco, Violence.
Learn more:
00:35 - Ways the development team is working to improve in-game reporting
03:01 - Our core philosophy around bad behavior in Overwatch
03:26 - Thoughts on why online interactions are so susceptible to toxicity
04:15 - Let’s ALL do our part to help reduce toxicity and increase positivity
05:21 - How in-game toxicity affects game development
06:20 - We’re in this together, so let’s work together
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  • 4:17 "We've all taken part in this behavior" Are you assuming that all of the Overwatch players have been toxic at least once in their life? ... No. I think this isn't what you meant.

  • You guys did this! now i'm getting lectured at by Jeff...thanks

  • 1 year later still toxic af go fyourself kaplan

  • nice video.

  • "play nice play fair" hAAAAAA

  • Hey this is a question for the game I really want someone to answer is it possible that you guys can add a game similar to over watch on mobile device if so how would it be would it be exactly like overwatch and if so how would it work hopefully you will respond thank you for your time

  • Sooo... Fake Kindness is a trend now I assume?

  • You are the source of toxicity. And you are punishing people for that.

  • We don’t want you in overwatch

  • What about the wrong placementa with teams? Like you have a prestige dude Vs level 12 dudes

  • Guys, take this and learn from it

  • Smh this game is so cool but it isn't

  • So he says that the game develps slower because of the community?! I don't think so pal Blizzard make billions every year they have the money to hire people to make these systems.

  • I’m glad I stoped playing this game it’s turned me into the worst kinda person I could possibly be. I’m ashamed of myself for what I’ve said in done because of this game.

  • I hope your game dies.

  • Games playerbases are toxic because everyone is just an anonymous name on the internet. The bigger the game, the more players, the more toxic it is. You think posting a video saying "please be nice" is going to change anything? You can worry if someone is actually hacking stop putting so much attention on people saying "bad words" and let people get a tougher skin.

  • hi blizzard again My last ticket was deleted and no response was given even though it was a really heartfelt message winch i put a lot of effort and time into but its ok, im writing again to tell you guys about the permanent competitive ban being a very harsh practice that destroys the community and not detoxify it. It is also very harsh to permanent ban people on assumption that they disconnect intentionally and not because of intenet issues because you guys cant really tell and banning people because they have bad internet is not fair, you guys should consider making a low priority pool for those people who constantly leave and giving silences more often rather that permanent banning as there is no second chance given and i am permanently banned because i live in south Africa and get disconnected often and now i have permanently banned i also think the ban situations unfair because my offenses were only done after the practice was implemented so banning someone for past actions means i was not informed about it. I hope this issue will be raised to the decision makers about the game like jeff and the boys. Otherwise you guys will keep losing customers and divide your community as there will always be problem in a community but banning people left right and center will not make a happy and large community. For the while that i am banned i will just stick to fortnite who seem to have a happy large community with developer who care about their players. I have lost trust in blizzard and feel mistreated and dont expect me to buy a new game because this business stunt you guys are trying wont work there are tons of competitive games i can play out there and spend my money on. This ban thing will start the slow death of overwatch which already started long ago. thanks for making me banned

  • i got perma banned my account is fiksta and it was becaus i kept getting disconnected: Hi blizzard after reading many policies and peoples comments i understand that you guys wont lift my ban even though your disonnections may have been caued by living in south aafrica and playing on european servers which give you ping upward of 200 and i dont no how to explain how this is a problem that us south african have to go through wiht everyonline game who does not give africa a server. I feel mistreated and ignored after placing my first ticket and being completely ignored and my appeal was unconsiered. I also feel that africa needs its own server as we actuallyy have a south african national overwatch team. I feel like this ban is realy unfair towards africans as being diconnected from matches due to ping is a big problem for us hover it has been fixed for me recntly ever since i got optic fibre last year. I hope the grandmaster wardens will understand my situation as i am not a troll or a toxic player who feeds and is disrespectful to teamates and leaves matches. I am really heartbroken to see how i was treted the first time and i am asking for a second chance and maybe you guys will consider me this time as i really enjoy overwatch for competitive on;y an d when playing casual everyone is not serious and peop;le always leave matches. I understand that when i did have internet issues i should not have played comp but i did so in the bast because i did not know you could get permanatly banned i was too adicted to playing competitive howver now that i have fixed my wifi and able to play withouot disconnecting from matches i hope that you guys will reconsider lifting my account. I hope t get a personal reply this time shoqin that my response has been read and thought about as it really broke my heart to see how blizzard treats its customers and although i do have to abide to policies and your regulations, i believe in secdon chances and thouhg tmaybe you guys would too. its very unfair to permanalty ban customers too as the perma ban regulation was only made last year and all my diconnection causing my seasonl bans were mad befor the permanant ban regulation as well so it should not apply anyways as my seaon bans were seson 1 2 and 3 and the reguation of banning players forever from comp only happened end of last year. So i am ust asking that i get a secon dchance as when i use to play and get diconnected i woud just wait for the 24 hour bans to go away and then play again and get diconnected due to internet issues and play again i got so use to being disconnected as i could not avoid it in the past and i wouldnt really care as i ddi not know my acions would result in a permanent ban, Howeve i wou;d likea second chance of redemptiona dn ask if there is anything i could do to get my account unbanned as what i did shous not have recieved a ban i just ask you to put yourself in my shoes and understand how getting permnently banned due to being disconnect from matches because you live in a south africa and play on europe servers with high ping and getttin g disconneted all the time. Please understand my situation and consider giving me a second chance.

  • Heh. Nice to see this plan worked out so well. 25% percent of our playerbase is gone but at least now we don't have to worry about name calling! #OverWith

  • Punishment means nothing at protecting players from toxicity in the first place, for the player the damage is done. In my experience, toxicity arises from frustration everyday, and there is little effort in educating players in-game on how to play a hero, or how to BE like a hero. Knowing toxicity I joined the game being nice and kind, but still hundreds of hours of the experience eventually proves to be... traumatizing.

  • No oh great Jeff don't punish me

  • This is the first Kaplan video I've seen beyond Dinoflask's own, and it feels just the same.

  • I can see why he takes people being bullies in-game so seriously. Just one look at him is enough to know he spent all of high school being shoved in lockers.

    • Are you implying that bullying is the victim's fault? That's just... heartless.

  • overwatch sucks lol


  • O M G

  • troop i did not know this ACTULLY EXISTED

  • good

  • yeah

  • 3:06 jeff from the overwatch team e don't we ant in overwatch

  • How dare you call Jeff a jerk!

  • Wauuu people mind toxicity? I mean isnt it the funniest thing in games like these? If you mind person just block him. Why make a big deal out of it.

  • Jesus what a bunch of cucks blizzard have become...

  • 3:00 Jeff describing OWL... Dreamkazper, XQC, Jake... Blizzard's a blood joke. Hey! You! Don't post "EZ" in chat! Oh hi there Jake, have this gum chewing cam!! We know you've told people to kill themselves in the Overwatch voice chat but that's totally fine dude!

  • 4:20 Credit for being honest.

  • "We don't want you in Overwatch. Overwatch is about including people" Eh?

  • 3:03 “If you are a bad person doing bad things in Overwatch, we don’t want you in Overwatch.” I’ll say that to every toxic player I meet.


  • When does it get into action.

  • Best part about this: Lead Designer makes "toxic" characters. Community joins in on that spirit. Lead Designer complains about the community. Jeff, maybe you should own up to your part in the accountability that you have for really creating a great game design?

  • that was worse than a spanking i dont want pls daddy jeff

  • Does it count if I wish Death upon someone with a muted mic

  • False reporting runs very rampant and honestly it’s pretty worrying. I practice Widow in deathmatch and other arcade games and people like to report me for the smallest mistakes. I got booped off by a Lucio and apparently I’m throwing. Can you at least confirm that false reports don’t hold merit and action really is being taken against those who actually deserve to be banned? I actually feel like at some point I may get banned just for practicing one of my favorite heroes.

  • A N O N I M I T Y

  • The reporting system is broken, because actual toxic players that dont play as much will never be punished were as players that grind the game a lot will be punished for almost anything, the more you play the more reports you'll get in a shorter time.

  • Sounds like my science teacher

  • You dont want us in overwatch really dude?You dont want some people who swear in the chat,but you want some trollers who join th game and ruing the experience for every1

  • Friends are fish not food.

  • I was playing in comp and I was being super nice and this kid said I’m gonna report you I was like why??? he said cuz your rude

  • 1:43

  • 3:03 for later

  • I feel like this is not high on their priority list. It comes off as if there are no consequences to bad behavior regardless that they have the report feature. Hopefully, they're planned changes are coming out soon because theyre needed

  • on the flipside you need to understand why people get upset, and why people leave games, its not 100% on us as the community. you really need to make matchmaker a number 1 priority in a game that most if not all outcomes have to do with composition of the team, when you match together 6 dps mains and think that the outcome will be posotive... it is more likely to be negative.. a lot of the issues start with team comp. which is a result of very unintelligent matchmaking...

  • 🖕🖕🖕🖕🖕🖕🖕🖕🖕

  • Yeah that’s why you banned some kid for one tricking torbourn

  • 0:24 1:43 3:03

  • Problem right now Jeff is that your report system is exploited. Toxic people are more vocal in the game in a bad way, but that also applies to the report system. And the fact you obviously can't review manually every case and made this system autoban people after a bunch of reports, is also producing a good amount of unfair bans/suspensions.

  • Most of the time, I can't speak for everyone here but it comes down to someone being angry at that moment because they want to win but your team mates are causing you to lose, they just goof around "having fun" instead of actually trying to win. There is where I see alot of toxicity taking place. Ofcourse you should be able to play how you want but if you just want to goof around, join a game against AI and stay out of competitive and quickplay. Toxicity isn't fun if you actually try to win but people often lack basic knowledge of how Overwatch works and that causes some issue.

  • I'll play whichever character I want to - I paid for the game and you're not going to dictate to me what I do. If you want to ban me, go ahead.

  • why not give rewards to active helpful teammates ingame that use the chat properly to make call outs and communicate well in order to win. that way players will strive to be good to get the rewards, good way to combat the toxicity.

  • You totally need to force people into specific hero slots so you don't need to ban people for playing torbjörn tho. Really, your communism is a perfect utopia and totally not the reason your game is a dumpster fire.

  • False accusations and banning people without ANY proof at all. Dictatorship at it's best. When asked for evidence no one shows you anything because they don't have one.

  • Jeff fire yourself

  • Report feature is a placebo

  • Don't bother using the report feature because it doesn't actually do anything.

  • 😡😡😡😡😡😡😡

  • I'm quite late, but here's an idea: Make it so that people can upvote other players. I can imagine this promoting being a good teammate.

  • Reporting doesn’t work.

  • Fix the leaver system and you'll have less rage

  • Want to fix salty behavior? Fix match matching so that 9 out of 10 matches aren't complete bend overs. There are days I'll go 0-10 in games. Especially when they are all just absolute buttrape, people spin out, get pissed off and get salty. Fix that, you'll fix your saltiness issues. People who feel like things are fair, aren't the ones getting peeved off. *JS*, it's really NOT that hard to figure out.

  • thats a good point, interesting forsight

  • ToXiCIty

  • I think if you just stopped making toxic heroes like Symmetra, Trob, Mercy, and Miora people would be less toxic. This is an FPS game and its sad these heroes have to work far less harder to win than others. By the way, Sym, and trob, have the 2 highest win rates in ALL leagues, from Bronze to GM, and they have the highest win rate in Quick Play as well, hand in hand, not a SINGLE league or playstyle do these heroes not hold the top two highest win rates. And Symmetra holds the highest win rate in every single league and QP. Sometimes her winrate is 10 percent higher than the next and thats massive. Symmetra is probably the most hated hero and she is the most hated hero for a reason. Her ult charges way too fast, she is the only hero to have 2 incredibly powerful ults, and her shield gen is insanely op. Her job is to pretty much keep her ult up and if its shield gen, thats an extra 375 health to the entire team as a shield that can REGENERATE. And if thats not enough, symmetra with trobs armor is 350 health with shield gen. And 75 of that health halves damage below 50 by half so Tracer does half damage to her when she uses armor, Roadhog, Winston (HER COUNTER.) genji, etc all do half damage to her through her armor. A buffed Symmetra by Ana with Armor, Shield, and heals, along with a 50 percent damage reduction makes her literally unkillable by an entire team. She takes 25 percent damage from said heroes through her 75 health armor, which means for instance against a Tracer if you turn her damage reduction into health (To make it easier to understand how insanely op she is.) Her health becomes literally 850. Yep, that high, and she gets heals from a Mercy then Mercys healing does around 135 healing per second because of damage reduction being turned into health. It takes 4 full powered headshots from Widow to bring symmetra down at this point. 4 full powered headshots and you CANT miss. Oh and symmetra at this point does nearly 200 damage per second. She can kill a tank in 3 seconds and her nano lasts 8 so she can kill 2 tanks, and 1 dps in that time she nanos her and worse part is there is absolutely no way to kill the symmetra at this point. Even if the entire team dpsed her shed be able to soak it. Oh, and with Orisas supercharger symmetra does 300 damage per second, enough to wipe an entire team in 8 seconds including tanks. Not even Genji with all these ults is this powerful when he ults. Sure he can kill dps and heals but not tanks.

  • with that many... 400k on the first wave... you clearly have something very wrong within the game itself. SR system perhaps?

  • Mercy: Exists Team: 3:06

  • You know it's all fine and dandy you wanna curb toxicity but shouldn't you focus more on balancing the game and characters than this?

  • Thank you sensi kaplan

  • Even play in quick play people still say about *f** noob or bronze trash and anger towards people some small mistake ,a lot of my friend has quit the game,toxicity has increase more after game discounts

  • The rising tide of toxicity

  • look how sad is our daddy.. yeah i think Blizzard would enjoy more to create new content instead punishing ppl.. just report toxics kick them out from this community :D

  • "gamespace" sound way too similar to safespace. Don't rustle my jimmies like that, Jeff.

  • 3 months later, i just got into a yeti hunter match and got flamed (BAD BY A 4 STACK) for dropping off the map cuz the yeti pushed me off (???????????????) Guess I'm not playing overwatch anymore

  • What happens if someone cuss in this game?

  • This report system is not good at all. Actually it is doing more harm than good. Now innocent people get banned from overwatch over the stupidest things like for example : one of my fellow friend who got banned because he only plays torbjorn and he is a very good player when playing torbjorn and he can not play good with any one else except torbjorn. He just wants to play a character he loves. Can u actually confirm the reports and not ban players over the silliest things like playing torbjorn , genji or hanzo or just being somewhat angry(I mean like just frustrated that he lost but not throwing or anything like that). If no can't play the heroes they love then why did you put them in the game in the first place? Please everyone, share this so Jeff Kaplan can see this.

  • what happened to the consumer is all ways right. your business will die if you keep this up

    • like what. being too good

    • Consumers want toxic behavior punished. Think about that.

    • play nice play fair he he pros get banned for being too good

  • I need healing

  • "If you are a bad person doing bad thing in Overwatch, we don't want you in Overwatch". Please, live to this motto, and give us a proper response in the whole false report problem. Things are already out of control, and there is a lot of players being reported because of mob mentality, not because they are breaking any rules.

  • Love how Widow is the thumbnail! Blizzard HAD to do that on purpose!! 😂😂😂😂😂😂

  • Genji, Hanzo, Widow

  • Get rid of all the bad people doing bad things and you wont have a single player left. Shooting people is bad.

  • All I️ heard is “Don’t use the report feature because it doesn’t do anything”

  • Lol..this like hearing a bartender apologizing about how nasty people get when they get drunk. Maybe...just should stop drinking?

  • 0:24 for the meme

  • Hmm.

  • cmon papa jeff dont be soft

  • Please, stop changing Mercy's Rez. It's ridiculous, she's not herself anymore. Her primary function was to revive other heroes but now that's very difficult. You try to be useful as before but simply you can't. The cast time is absurd. I can accept the first nerf and I'm trying to get used to the second nerf, but please, stop changing her, seriously. Thought Mercy was one of Jeff's favourites heroes, but seems that's not the case anymore.

  • this video actually destroyed the way people play comp now, no toxicity at all i agree, but the way people pick symm torb and no healers. Jeff you completely destroyed comp, no one is voice chatting, everyone is being toxic in other ways. Think before you act Jeff, you didn't fix the toxicity you destroyed it. Thanks for reading it and actually doing something after what i said.

    • Daniil Gavrilov What on earth are you talking about?

  • 4:03 "If they knew who I was." think of how many celebrities you've been a jerk to..

  • Jesus wtf? Why do they even bother so much? Like its an game, there is always gonna be salt and toxiciti. All those pople bitching and crying arounf should man up ffs! Like grow some balls take the insult and then destroy the mofa with an epic comeback!

  • the game will be cursed forever its better that way some people like being toxic